Specialists in Changing Health Behavior
We take pride in being a community of experts in health behavior change who understand that addressing healthcare challenges requires a mindful approach to a patient’s care through an ever-evolving healthcare ecosystem.
Architecting these approaches, we put our customers—whether patients, caregivers, payers, or HCPs—first. We look to how technology and communication are advancing, what causes changes in habit, and how to support positive change that can ultimately impact health and wellness.
Healthcare brands need a partner that can articulate a differentiated and consistent voice through every channel and medium. From advertising, brand development, market access, medical education, PR, social media, and mobile, we are unified in strategy and focused on measurable results.
Our communications do far more than just excite interest; they open minds to better health decisions. Our passion for transforming the healthcare business into a world where good business and good health work in perfect harmony results in more than great communication. It drives health behavior change.
Ogilvy CommonHealth Worldwide
400 Interpace Parkway, Parsippany, NJ 07054
Darlene Dobry – Managing Partner
Michael Parisi – Managing Partner
Shaun Urban – Managing Partner
Marc Weiner – Managing Partner
Susan DiDonato – EVP, Chief Talent Officer
Ritesh Patel – EVP, Chief Digital Officer
Robert Saporito – EVP, Chief Financial Officer
Scott Watson – EVP, Chief Creative Officer
Johanna Skilling – EVP, Head of Planning
New Business Contact:
Year Founded: 1992
Parent Company: WPP
OCHWW won 77 awards worldwide, including a number of global Cannes Lions Health Awards, MM&M Awards, W3 Awards, and Rx Club Awards; in addition, we were Global Awards finalists.
Areas of Expertise:
Strategic Planning • Professional Advertising and Promotion • Consumer Advertising and Promotion • Customer Relationship Marketing • Digital, Interactive and New Media Services • EMR/EHR Strategy and Communications • Scientific Communications and Publication Planning • Medical Education • Payer Marketing and Market Access Strategy • Social Media and Engagement • Public Relations • Behavioral Insights/Patient-Physician Ethnography and Lexical Analysis • Branding and Identity • Content Strategy and Management • Marketing Analytics
What’s New for 2017:
In January, OCHWW became part of the new WPP Health & Wellness group, and important partnerships were formed with OptimizeRx, Parsons School of Design/Central Saint Martins, InTouchMD, and Demandbase. A comprehensive Patient Access Services offering, voice-prompt activated technologies, device prototypes, and innovative advancements in virtual reality in dental care are just a few of our newest offerings to augment an already developed portfolio of proprietary tools and evolved healthcare communication services.