Marketing Strategy

Movers & Shakers

inVENTIV: SEBOK, SHEA inVentiv Health (Burlington, MA) appointed Tom Sebok president, inVentiv Health Communications, ...

Healthcare Highlights

OLD DRUGS, NEW LIGHT Researchers are dusting off some old malaria remedies and finding ...

Off-Label or Off Course?

Drug-makers are mostly prohibited from disseminating information on unapproved uses of approved products. Sometimes, ...

Peeling Back the Onion

In our November installment, “Consolidation at the Core,” we discussed the emergence of Multi-Channel ...

Movers & Shakers

AMPIO: MACALUSO Ampio Pharmaceuticals appointed Michael Macaluso chief executive officer. Macaluso, current chairman of ...

Industry Briefs

LIFE SCIENCES STILL DRIVE NJ ECONOMY Despite struggles, life-science companies continue to play a ...