Social Media

Digital Sizzles! What’s Popular Now

New Content Marketing Tool Startup Little Bird, which just raised $1.7 million in new ...

Social Media Gone Bad: How One Patient Can Ruin Your Business

Online patient reviews are extremely influential. So powerful that they can “make” or “break” ...

FDA’s Draft Social Media Guidance: Worth the Wait?

On January 13, the FDA released the inelegantly named, Fulfilling Regulatory Requirements for Postmarketing ...

B-to-B Trends to Leverage

Ad Age’s B-to-B Outlook: Marketing Priorities and Plans survey reports that 52.5% of marketers plan to ...

Communicating with Millennials on a More Personal Level

  A recent Ad Age article, written by a “20-something,” explains that marketers aren’t ...