Social Media

Demystifying the Complexities of Multi-Channel Marketing

‘UID Plague’ and the ‘Hydra Effect’ weaken multi-channel marketing with errors that propagate through ...

Time To Retain the Talent in DTC Marketing

Technology and marketing are moving rapidly now as interactive marketing becomes more of a ...

Industry Briefs

GOOGLE DRUG ADS Last month, Google set aside $500 million to potentially settle a ...

The Death of DTC Has Been Greatly Exaggerated

…but life support? Maybe. Last week there was yet another conference on DTC marketing ...

Cutting Edge

What’s not to love about the latest technology and the hottest trendy products? Our ...