Mobile
Putting the Smart Back in Smartphone
Once, a smartphone was enough to wow consumers. Now the market is flooded with ...
Healthcare Watch
Doctor Docs: Pen & Pad Still Preferred The Centers for Medicare and Medicaid Services ...
PM360 Q & A with David S. Duplay, Founder & President of MedTera
David S. Duplay has been in the healthcare and interactive marketing industry for more ...
Creating Bite-Sized Apps to Feed Your Relationships
It’s no secret that the popularity of apps is skyrocketing. But in order for ...
Designing New Possibilities
Innovation in healthcare does not only have to be about the drugs or even ...
How Pharma Can Take Advantage of the Video App Explosion
Just as pharma was getting used to the idea of Twitter—and figuring out the ...
Getting Back to Basics: Enhancing Brands Using Social Media
Social media communication has become a crucial part of today’s healthcare continuum, and can ...
PM360 Roundtable: Putting The Patient First
PM360 Trailblazer Brand Champion Award winners and one Marketer of the Year finalist joined ...
- Digital Tactics
- Global Marketing
- Industry News
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- March Digital Compendium
- Mobile
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Digital Regulation: How To Safely Use Social Media Without Guidelines
Yes, it is true the FDA is now promising guidelines for social media by ...
What’s Hot in Social Media
Social media is constantly evolving and it can be hard for marketers to keep ...
- Digital Tactics
- Global Marketing
- Industry News
- Issues
- March Digital Compendium
- Market Access
- Mobile
- Multi-channel
- Social Media
The Future of Digital: What’s Next for Pharma Marketing
Innovation never sleeps in this digital world. There is always something that is newer, ...
Mobile Rx: An Easy Reference Guide to Mobile Tactics
Mobile can get complicated fast with all of the solutions available for marketers. To ...
