Career
What Does it Mean to Be The Imaginative Agency in Health and Wellness?
Last month, Greater Than One (GTO) announced a new vision and repositioning of the ...
New Study Finds Increasing Adherence Can Boost Pharma’s Revenue
In addition to developing treatments to help improve health outcomes, pharmaceutical companies also have ...
A Calling—And a Mission—to Help Patients
PM360 asks Tim Mayleben, CEO of Esperion what motivates him in the face of ...
The Pros and Cons of In-House Marketing
What a difference a decade makes. Looking back, 2008 doesn’t seem that long ago ...
How M&As Can Change Everything
Over the past several years, the healthcare industry has taken impressive strides to improve ...
PM360’s Investor Portfolio: Harvey Brofman
PM360 introduces you to the people who invest in and help startups succeed. In ...
My Other Life with Stephanie Wenstrup
PM360 recently spoke to Stephanie Wenstrup, Senior Director, Aesthetics Marketing, Endo Pharmaceuticals, about running ...
The History of Bio-Pharma M&As: An Industry Genealogy
Several years ago I wrote The History of Bio-Pharma Industry M&As, Lessons Learned and ...
My Other Life with Sarah Foster
PM360 recently spoke to Sarah Foster, Advisor – Enterprise Website Integration, Eli Lilly and ...
Build a Strong, Supportive Network
My dad passed away a couple of years ago. He was a huge Pittsburgh ...
As Corporate Activism Evolves, is Healthcare Getting Left Behind?
In recent years, the healthcare industry has been plagued by widespread reputational challenges, often ...
M&A Activity: Disrupting Healthcare Advertising
In July 2018, UDG Healthcare announced the acquisition of Create NYC, a New York-based ...
My Other Life with Darla Posey
PM360 recently spoke to Darla Posey, Associate Director, Oncology Marketing, Melanoma, Novartis, about running ...