Targeting Multitudes

We’re in the golden era of brand planning. With every tap on a screen ...

5 Fundamentals of Agile Sales

The most expensive commercial investment for many pharmaceutical companies is their sales force, and ...

Four Key Questions About HCP Engagement and Education in 2019

PM360 asked experts in reaching and engaging with HCPs how strategies must change as ...

How Pharma Can Help Ease the Growing Burden on Healthcare Professionals

Reaching, engaging, and educating physicians is often a pharma marketer’s main task. After all, ...

ELITE 2019 Data Miner Jeff Catlin of Lexalytics

Jeff Catlin Founder & CEO Lexalytics The Ultimate Text Analyst Jeff Catlin has taken ...

ELITE 2019 Data Miner Fabio Gratton of inVibe Labs

Fabio Gratton Co-founder & CEO inVibe Labs Redefining Listening in Market Research Fabio Gratton ...

ELITE 2019 Data Miner Justin Freid of CMI/Compas

Justin Freid EVP, Managing Director, Growth and Innovation CMI/Compas Shaking Up Targeted Marketing Entering ...

ELITE 2019 Data Miner Whitney Kemper of Crossix

Whitney Kemper VP, Analytics Products Crossix The Data Set Connecter Whitney Kemper is taking ...

ELITE 2019 Data Miner Louis Sanquini of Healthagen, CVS Health

Louis Sanquini Vice President, Life Science Group Healthagen, CVS Health Getting Real with RWE ...

ELITE 2019 Data Miner Ilya Vedrashko of Syneos Health

Ilya Vedrashko Managing Director, Applied Data Science Syneos Health A People-Centric Scientist Ilya Vedrashko, ...

ELITE 2019 Launch Expert Joe Cappello of AmerisourceBergen

Joe Cappello Senior Vice President, Global Specialty & Branded Product Strategy & Access AmerisourceBergen ...

ELITE 2019 Launch Expert Sally Collins of Alexion Pharmaceuticals, Inc.

Sally Collins Senior Director, U.S. Marketing Alexion Pharmaceuticals, Inc. Leading a Rare Launch When ...

ELITE 2019 Launch Expert Andrea Geppert of Strongbridge Biopharma

Andrea Geppert Associate Director, Marketing Strongbridge Biopharma Two Years, Two Launches When launching a ...