September

A Brand New Outlook

Technology changes everything—especially the way we look at things. This becomes truer by the ...

Successfully Making the Rx-to-OTC Switch

Moving a product from the prescription marketplace to the over-the-counter marketplace can be a ...

Juggling It All

Pharma’s got its hands full. The industry is juggling reporting requirements for the Sunshine ...

Fear of Side Effects

Fear of side effects is a major contributor to patients’ poor adherence. Some patients ...

My Other Life with Adrienne Robinson

PM360 recently spoke to Adrienne Robinson, Director of Business Affairs & Alliance Management at ...

Movers and Shakers September 2013

EnVivo Pharmaceuticals’ New CEO EnVivo Pharmaceuticals, a company dedicated to developing a broad range ...

Meet the New Primary Care Physician?

Meeting the new primary care physician is no easy task. Why? In many ways ...

World’s Most Bizarre Food Festivals

Food for the mind, body and soul. We all love our food, have our ...

High Tech CME: Changing the Face of Learning

Digital technology is revolutionizing both the practice of medicine and continuing medical education (CME). ...

When 1+1=3 is Good Math for Brands

We all know that 1+1=2. But sometimes better synergy is possible when the whole ...