Richard Campbell is a Partner at PeerSourcing Solutions. Richard is an accomplished healthcare strategist and marketer. He is also a positioning expert and a launch/startup specialist. He and his partners at PeerSourcing Solutions have developed PharmAtype™ Brand Ideas, a patent-pending technology that uses Artificial Intelligence and machine learning to help make better concepts through crowdsourcing. It is the only technology that puts the physician at the heart of the creative process.