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Inaugural Lions Health Awards Best Global Healthcare Communicators

Since 1954, Cannes Lions has been one of the world’s biggest celebrations of creativity ...

Exploring the Significant Marketing Opportunities in Health Information Technology

Health Information Technology (HIT) is fast becoming a key component of our new healthcare ...

Coming Up With The Big Idea

As David Ogilvy (aka “The Father of Advertising”) once said, “It takes a big ...

PM360 Presents The 2014 Greatest Creators

Our annual showcase presenting some of the best work from agencies serving the life ...

The DTC National Conference Continues To Be a Must Attend Event

This April marked the 14th year of the DTC industry’s “must attend” DTC National ...

eyeforpharma’s 12th Annual Commercial Pharma Conference

  As the competition escalates and regulation changes in the healthcare ecosystem, pharma needs ...

Healthcare Watch May 2014

Med Device: Aortic Valve System Shows Efficacy and Durability A recent study involving Medtronic’s ...

The ACA’s Impact on the Medical Device Industry

Little more than four years ago, the Affordable Care Act (ACA) became law. As ...

Healthcare’s Grand H@ckfest

  We’re only beginning to discover the power and potential that digital tools have ...

PM360 Q&A with John Theobald, CEO, Healthcasts

John Theobald could be said to be a maverick. Starting with his first entrepreneurial ...

Necessary Steps to Elevate Your Point of Care Marketing

Point of Care communications provide a channel for reaching both patients and healthcare professionals ...