Michael McLinden Michael McLinden

Michael McLinden is Partner and Chief Strategy Officer for Mc|K Healthcare in Boston. He has 24 years of global brand experience, including pharmaceuticals, medical devices and enabling technology. He has an MBA from TIAS Business School, Eindhoven, Netherlands, and an MS from the Krannert School at Purdue University.

Five Reasons Your Pharma Brand Is Stalled—And What To Do About It

We all know the symptoms. The slope on your total prescriptions (TRx) forecast is ...

Michael McLinden
Michael McLinden
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