Matthew Stumm Matthew Stumm

Matthew Stumm is Principal, Creative and Media Strategy at BBK Worldwide. Matthew heads BBK Worldwide’s multi-disciplinary creative and media team. With more than 15 years of experience creating integrated campaigns for a diverse set of pharmaceutical companies, Matthew remains driven by the ways in which inspired branding and advertising can help bring the right treatments to the right patients.

How Companion Devices are Arming the Boon in Personalized Medicine

The concept of personalized medicine has been around for a long time. We know ...

Multichannel Content Marketing and The Art of Storytelling

As marketers, we understand that marketing is firmly rooted in the art of storytelling. ...