Mark Evans Mark Evans

Mark Evans is Digital Strategy Director at Langland. In 2012, Mark joined Langland, the world’s most creatively awarded healthcare advertising agency and part of the Publicis Healthcare Communications Group (PHCG), creating award-winning ideas for clients such as IDIS, Roche and Abbott Nutrition.

Unlock Opportunities for Your Brand

As advertisers, the traditional approach to effecting change is to understand the customer. How ...

Emotional Marketing: Successfully Affecting Behavior Change

We talk a lot these days about emotional marketing. Perhaps the most surprising thing ...