• Seven Steps for Managing Crises in Pharma and Medical Device

    Panorama by on October 28th, 2013

    PR executives who work in the drug and medical device industry are constantly on the edge. Every day, we deal with information about unexpected side effects, inappropriate use, drug contamination, product shortages and pricing issues. When a crisis hits, PR executives not only have to execute quickly, but also reassure repeatedly. In the pharma and […]

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