Articles posted by Laney Landsman

Laney Landsman

Laney Landsman is Group Vice President at Makovsky Health. Laney helps clients develop integrated campaigns that align with company objectives focusing on clients within the pharma and biotech space. Follow her on Twitter @lanes0220.

Public Relations
September
Social Media

Live from Facebook! It’s Your Friendly Pharma Company

“Live.” It’s a word that can send a shudder through any pharma marketer, but ...

Laney Landsman September 15, 2016

January
Public Relations

If Science Can Evolve, Why Can’t, or Isn’t, Pharma Marketing?

While new treatments focusing on personalized medicine, biosimilars, and targeting specific proteins have come ...

Laney Landsman January 18, 2016

Industry News
Mobile
October
Panorama

Can Pharma Build Apps for Long-Term Use?

Today there are more than 100,000 health and fitness related mobile apps available in ...

Laney Landsman October 28, 2013

Laney Landsman

Live from Facebook! It’s Your Friendly Pharma Company

If Science Can Evolve, Why Can’t, or Isn’t, Pharma Marketing?

Can Pharma Build Apps for Long-Term Use?

Experts on Call

Click to continue to site. Closing