Karl Tiedeman Karl Tiedeman

Karl Tiedemann, a Partner at Rosetta, has more than 15 years experience providing strategic account leadership for top pharmaceutical and healthcare clients. He has partnered with clients to deliver insightful brand plans, award-winning creative and high-impact programs. Rosetta is a consulting-centric interactive agency that is focused on helping clients make their brands more personally relevant across the connected world.

Syncing Customer Needs to Brand Offerings

Have you noticed that whenever the subject of professional relationship marketing (PRM) comes up ...