Jon Roffman Jon Roffman

Jon Roffman is Managing Principal of ZS’s Boston office and leads the firm’s oncology field strategy practice. He has advised more than 20 oncology companies on sales and marketing strategy issues, ranging from small biotechnology companies launching their first products to large pharmaceutical companies building out their portfolio.

Oncology Manufacturers’ Multimillion-dollar Question: “Can You Please Tell Us About Your Experience?”

Experience-focused companies have been asking the question for years. If you’ve shopped online, stayed ...

Jon Roffman
Jon Roffman
Pranav Srivastava
Pranav Srivastava
Sankalp Sethi
Sankalp Sethi

The Oncology Customer Experience Ranks as Subpar—Here’s 4 Ways to Fix It

The oncology industry lags behind other industries in the customer experience that manufacturers deliver. ...

Jon Roffman
Jon Roffman
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