Howard Seidman Howard Seidman

Howard Seidman is Chief Operating Officer at Populus Media. Howard is the COO of Populus Media, the leading patient and HCP engagement company leveraging virtual care. Previously, Howard developed the company FireflyXD as the first platform designed to convert browsing consumers into patients leveraging virtual care solutions. In 2020, Howard sold FireflyXD to Populus Media, leading the company’s operations and Custom Connect platform.

Shortening the Path to Prescription

The Holy Grail of healthcare marketing has always been to facilitate a conversation between ...