Croom Lawrence Croom Lawrence

Croom Lawrence is Strategy Lead at Merkle Health. Croom is an agency leader in the strategy group at Merkle. He advises U.S. and global marketing organizations on brand leadership, digital transformation, and connected experience design to drive greater customer relevance and business performance.

How Marketers Can Leverage Chatbots for Customer Support

Patients want and expect more from pharmaceutical manufacturers, and naturally it is in manufacturers’ ...

Croom Lawrence
Croom Lawrence
Keya Paul
Keya Paul

The Amazon Effect Ramps Up Competition for Personalized Health

We have been talking about the “Amazon Effect” on personalization for several years at ...

Kent Groves
Kent Groves
Croom Lawrence
Croom Lawrence
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