Betsy Kramer Betsy Kramer

Betsy Kramer is Senior Vice President at HCB Health Chicago. Betsy has more than 18 years of integrated healthcare brand development with a heavy emphasis on digital. HCB Health is a full-service agency dedicated to one thing only—healthcare communications. Learn more at

3 Key Strategies To Foster Sales and Marketing Collaboration

Sales and marketing departments in most pharmaceutical companies are more closely related than they ...