Amplity Webinar: Competitive Intelligence on the WHY Behind Treatment Decisions

Competitive Intelligence on the WHY Behind Treatment Decisions

On Demand

Whether you’re planning your launch messaging, optimizing your current messaging, educating patients, or simply interested in discontinuation drivers, it’s critical that you have a sense for what the variables are that impact HCP treatment decision surrounding discontinuation. In this on-demand webinar, our data experts will take you through the insights derived from the Discontinuation Report.


Joe Turner – VP Insights Operations
Joe Turner is the Head of Insights which is Amplity’s data offering. Joe oversees all Sales and Operations activities, including data ingestion, project execution, and business development. Joe is also actively involved in all product development, vision, and strategic initiatives. Joe has spent 15+ years in the healthcare space. For nearly half of that time he built and led a successful medical transcription company, eventually becoming aware that there was unique secondary value contained within the unstructured records the transcription process generated. More recently, he has focused on productizing that value to the benefit of clients and patients and enriching the data pools of our manufacturing partners allowing them to make more informed decisions.

Parris Abney – VP Insights Client Engagement
Parris is a seasoned data executive with over 15 years of experience leveraging real word data and analytics. Much of this time and effort is focused on and in collaboration with HEOR, clinical operations, and commercial life science teams. Parris is a results-driven leader, with a deep understanding of real-world datasets and a passion for discovering and solving the research needs for clients.
Prior to Parris joining Amplity Health Insights, he also worked at IMS as a National Account Director focused on Hospital Analytics and also XSUNT Corporation and TriNetX, Inc.