Ensure a Fast, Seamless Virtual Product Launch: Pharma Marketer’s Guide to Success in a Hybrid World
Video of Webinar (Recorded Wednesday, September 15 at 3pm EST)
Courtney Ness, Launch Training Specialist and Founder, Field Factor Training
It’s a harsh reality that over half of all sellers miss their quota in an average year—and this year has been anything but average.
With the uncertainty of the pandemic, many companies are hybrid. Workforces are remote, in-person connectivity is hard to come by, and the world continues to change at breakneck speed.
Yet in the midst of this change, business rolls on. Your product launches haven’t stopped, and the need to train and enable your sales team to sell those products is more pressing than ever before.
This 30-minute PM360 webinar is sponsored by Allego. Courtney Ness, Launch Training Specialist and Founder of Field Factor Training, discusses how pharma marketers can empower their Sales teams with the tools, techniques and resources they need to hit their numbers and find success in a hybrid world.
Watch and you’ll learn:
- The right way to roll out a virtual product launch – strategies for pre, during, and post-launch.
- How to ensure your remote reps are certified on new products and ready to pitch them effectively.
- Methods to engage HCPs with appropriate remote selling content, and how reps should plan for each interaction.
- Why being virtual doesn’t mean you have to compromise on your onboarding and enablement efforts.