2023 Pharma Choice DTC/DTP Silver Winner McCann Health New York, an IPG Health Company and Novartis

McCann Health New York, an IPG Health Company and Novartis

Heart of What You Do

In “Heart of What You Do,” we created beautiful imagery of patients enjoying their lives while suddenly encountering epic heart formations on their way. Our hearts are at the heart of everything we do—and no matter where we go, they made it possible for us to get there.

McCann Health New York Team Members:

Jan Franks, SVP, Group Creative Director
Priscila Ramos de Sousa, Associate Creative Director
Ryan Potter, Associate Creative Director
Jeanne Courtney, SVP, Group Account Director
Shannon Horan, Senior Account Executive
Jason Souter, SVP, Director of Integrated Production

Novartis Team Members:

Maria Sanchez, Director, Customer Experience Marketing
Ugur Kucukcetin, Executive Director, Customer Experience
Patti Kirk-Leon, Digital Marketing Consultant 

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