2021 Pharma Choice Sales Aid Gold Winner Vpak Media, Unherd Creative, and SkinCure Oncology

Vpak Media, Unherd Creative, and SkinCure Oncology

SkinCure® Oncology Video-in-Print SmartBrochure™

SkinCure Oncology (SCO) offers patients a new, non-invasive, technology-based option to treat non-melanoma skin cancer as an alternative to invasive “Mohs Surgery.”

Unherd Creative developed the compelling messaging for print and video. A series of seven powerful videos were created—addressing each major brand challenge.

The Vpak SmartBrochure™ provides the ability to navigate videos and have context-specific content by simply flipping a page in the brochure. The SmartBrochure knows which page the user is viewing and displays the appropriate video automatically.

Vpak Media (SmartBrochure) Team Members:

Rob Likoff, Co-Founder and CEO
Richard Weber, Co-Founder and Chief Innovations Officer
Carole Weber, Chief Creative Officer

Unherd Creative (Creative) Team Members:

Sharon Ourach, Creative Director, Art
Sandi Bryant, Creative Director, Art
Kristie Walters, Creative Director, Copy
Brian Ourach, Art Director
Beata Browne, Graphic Designer

SkinCure Oncology Team Members:

Adam Lefton, Patient Education, Advocacy, and Brand Development

P3 Mediaworks Team Members:

Curtis Gilbert, Executive Producer

NPA Associates Team Members:

Neil Perry, Managing Partner/Creative Director

Ads

You May Also Like

2020 Pharma Choice Self-Promotion Gold Winner MedThink Communications

MedThink Communications Changing the Current: Transforming the MedThink Brand Family Changing the status quo ...

2018 Pharma Choice Multichannel Silver Winner ICON plc and Sage

ICON plc Sage Disease Awareness Campaign Postpartum depression (PPD) is the most common complication ...

The 2025 PM360 Pharma Choice Awards – Professional Website Gold Winner

Asentech LLC and Viatris Unlocking Omnichannel Potential in Medical Affairs Pharma companies are intensifying ...