2021 Pharma Choice Professional Website Bronze Winner CDMP and SK Life Science Inc.

CDMP and SK Life Science Inc.

Step into XCOPRI

There was a clear disconnect between the epilepsy patient experience and HCP prescribing habits. So, we developed a virtual shoe store with interactive data sculptures and patient stories designed to help HCPs get a deeper understanding of their patients’ experience by allowing them to step into their shoes.

CDMP Team Members:

Gary Scheiner, EVP, Executive Creative Director
Brittany Draper, SVP, Creative Director
Lenard Ranieri, Group Art Supervisor
Connor Dooley, Group Copy Supervisor
Debra Young, SVP, Creative Director
Anthony Hernandez, Art Director


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