2021 Pharma Choice DTC/DTP Gold Winner Elevate Healthcare and LivaNova

Elevate Healthcare and LivaNova

The Nerve

We wanted to empower patients with drug-resistant epilepsy to expect more from treatment— not settle for more unsuccessful therapies but to demand better. We used “the nerve” not only as a symbol of empowerment but also to highlight the key difference of VNS Therapy—vagus nerve stimulation.

Left to right: Scott Harper, Vice President, Client Engagement; Paul Wesemann, Associate Creative Director, Art; and Melissa Maten, Associate Creative Director, Copy.

Elevate Team Members:

Scott Harper, VP, Client Engagement
Tara Powers, VP, Creative Director
Paul Wesemann, Associate Creative Director, Art
Melissa Maten, Associate Creative Director, Copy
Evan Finkelstein, Group Copy Supervisor
Sarah Ward, Group Art Supervisor
David Marks, PhD, MSc, VP, Medical Director
Erin Hlivia, VP, Client Delivery
Basma Abouelenein, Sr. Creative Manager, Client Delivery
Jennifer Glazer, Sr. Editor
Denise Adams, Production Manager
Taelor Gordon, Project Manager

LivaNova Team Members:

Lori Muecke, Senior Marketing Manager, Neuromodulation
Jennifer Lively, Senior Manager, Marketing, NA Epilepsy


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