Ibrahim Ammar
Director, Global Adult Vaccines Merck & Co.
RICH BARON
Executive Director, Marketing Boehringer Ingelheim Pharmaceuticals
CHERYL ANN BORNE
Manager, eMarketing Bristol-Myers Squibb
BOB GIRONDI
Executive VP, Marketing and Research Communications Media Inc. (CMI)
TOM JONES
Senior Vice President, Health Practice, Makovsky + Company
E.M. (MICK) KOLASSA, PhD
Chairman and Managing Partner Medical Marketing Economics (MME)
SIMON CS LEMMY
Senior Director Urology Franchise Endo Pharmaceuticals
ABBY MANSFIELD
Vice President/Creative Director Topin & Associates
JOE MEADOWS
Founder Think Patients
RICHARD MEYER
President Online Strategic Solutions
MARIO R. NACINOVICH JR.
Managing Director AXON
FRANK X. POWERS
President Dudnyk
RAMIRO ROMAN
General Manager, Services & Asset Management Marketing, Americas GE Healthcare
DORA P. SHANKMAN
President and CEO Shankman Marketing and Media Resources
JIM SLUCK
Marketing Director-U.S. Acute Care Pharmaceuticals Alcon
Brandon Tyndell
VP Production/Creative TrialCard
JOHN M. VIEIRA
Director, Marketing Operations Daiichi Sankyo
ANDREW WATSON
Director of Marketing Wockhardt USA
Premier Brand Champion Sponsor
Health Monitor Network is the nation’s leading patient-education company. With a digital and print platform reaching 120,000 doctor offices, 300,000 physicians, 12 million households and 40 million patients, Health Monitor Network’s ROI-driven pharmaceutical marketing programs include targeted advertising, awareness & acquisition, compliance & persistency, lead generation, new product launches, patient education and physician engagement. Trusted by physicians, major medical associations and other healthcare providers, Health Monitor Network’s award-winning media facilitate dialogue between patients and their healthcare professionals to help improve patient outcomes.
Brand Champion Roundtable Sponsor
The OPUS Health division of Cegedim Relationship Management works with large and specialty Pharmaceutical companies to implement industry leading patient co-pay assistance and medication adherence programs. Our products and services include our innovative IntelliScript co-pay platform along with powerful IntelliScript SmartTools that extend patient reach and establish lasting dialogue to drive medication adherence. We provide non-traditional delivery and engagement technologies such as Mobile, EHR/ePrescribing networks, and HCP/pharmacist outreach programs. All our programs are embedded with actionable Marketing and Sales analytics solutions that prove our industry-leading results. Learn more atwww.cegedim.com/copay.
Diamond Sponsor
Publicis Healthcare Communications Group
Publicis Healthcare Communications Group (PHCG) is the largest health-oriented agency network in the world. A division of Publicis Groupe, PHCG manages top-tier agencies specializing in promoting innovative solutions in advertising, medical education, sales and marketing, digital, market access, and medical and scientific affairs. PHCG is dedicated to delivering ideas of purpose that compel action, change lives, and amplify business outcomes. With nearly 5,000 employees, PHCG manages 10 agency brands through 58 offices located in 11 countries. PHCG’s global brands are Saatchi & Saatchi Health, Publicis Life Brands, Digitas Health, Razorfish Health, Publicis Healthware International, Publicis Touchpoint Solutions, and Publicis Medical Education Group, as well as strong regional brands.
Web: www.publicishealthcare.com | Facebook: www.facebook.com/publicishealthcare
Platinum Sponsor
Group DCA and its business units leverage the strengths of the Internet, multimedia, mobile devices, tablet PCs, dimensional direct mail, and proprietary software called DIAGRAMâ„¢ (DIAlog, GRAphics, Motion) to enable healthcare providers’ to access information and interactive Group DCA programs on their own schedules. DIAGRAM is the only software in the industry that enables clients to engage target audiences through a graphics-rich interface, capture response data, and use these data to customize future communications, making them more relevant and effective. Group DCA is a PDI, Inc. company.
Gold Sponsors
What medium is more interactive than interactive media? What’s more direct than direct response? MediScripts. MediScripts is the only medium that puts your message right at the center of the physician-patient engagement. MediScripts’ point-of-prescription advertising is the ideal complement to your digital marketing programs. It moves you beyond simple awareness to actual interaction with your audiences. It puts your message in the hands of prescribers on a daily basis, keeping your brand top-of-mind during the doctor-patient dialogue. Marketing teams rely on MediScripts to generate revenue. In over 50 brand-specific IMPACT studies performed by Wolters Kluwer Health, MediScripts on average delivers over a 20:1 return on investment. With a database of more than 150,000 prescribers, MediScripts delivers precise targeting by decile, by specialty and by market. And because it’s a paid subscription service, MediScripts is PhRMA Code compliant. That’s why we’re an approved partner of eight of the 10 largest pharmaceutical companies.
Dudnyk is a full-service healthcare advertising agency that supports biotech, biopharma, and medical device companies. Respected in the advertising industry for Inciteful Healthcare Marketing, Dudnyk leverages strategic, scientific, and highly creative capabilities to develop branded and unbranded multichannel communications. Dudnyk is the PM360 Advertising Agency of the Year and the winner of Best Professional Campaign from Med Ad News. In addition, the agency was cited by Inc. as one of the nation’s 5000 fastest-growing private companies. Founded in 1993, Dudnyk remains fiercely independent and has offices in Philadelphia, San Diego, and San Francisco. Learn more at dudnyk.com or@DudnykHealth.
