10 Years of Innovation! Pharma Market Research Conference Charts Next Decade

The prestigious Pharma Market Research Conference (PMRC) turned 10 years old this past February, marking a decade of success while charting a path for the next 10 years of industry-leading content. The longest running conference of its kind featured the participation of nearly 150 companies, along with hundreds of senior-level executives. The program (featuring 50+ sessions!) contributed to PMRC’s long-standing tradition of being the gold standard for market research, forecasting, and analytics.

The 2019 comprehensive program agenda highlighted groundbreaking topics and featured 70% senior-level pharma company speakers. Attendees heard from many industry insiders, including a pharma CEO (“Leveraging Market Research from the C-Suite”) and a healthcare futurist (“Futurist Perspective: Selling to Hospitals, Changing Trends & Moving the Conversation Past Pricing”). PMRC’s popular panel sessions also had a strong showing for this 10th year, featuring topics ranging from the driving impact of market research to the use of artificial intelligence in predictive modeling.

The PMRC remains the best and largest industry assembly of market research executives in pharma, biotech, medical devices, and diagnostics. PMRC plans to continue its successful 2019 with the next conference, the 3rd Annual Bay Area Pharma Market Research Conference, being held June 11-12 at the Embassy Suites by Hilton San Francisco Airport. Then, the show moves to Basel, Switzerland for the European Pharma Market Research Conference (October 29-30) before returning to New Jersey for the 11th Annual Pharma Market Research Conference (February 5-6, 2020). For additional information, visit www.pharmamarketresearchconference.com.

A full house gives attention to Sanjeev Luther (CEO, Rafael Pharmaceuticals) for his keynote, “Leveraging Market Research from the C-Suite.”
The PMRC Exhibition Hall plays host to many networking opportunities.
Executives from Bayer, Bristol-Myers Squibb, Merck, Pfizer, and others take the stage for a panel discussion on the advancements in market research.
Mark Wiley (Janssen) guides a round table group through “Health and Vertical Integration (e.g. Aetna/CVS impact, etc.) Impact on Health Care and Pharma.”
Lunchtime at PMRC means an exciting opportunity to meet new contacts and connect with colleagues.
Attendees take in valuable information during a session at the 2019 Pharma Market Research Conference.


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