Articles posted by Siva Nadarajah

Siva Nadarajah

Siva Nadarajah is General Manager, Social Media at IMS Health. Siva joined IMS Health in May 2013 with the acquisition of Semantelli, which he founded and successfully grew from a lean start-up to an industry recognized leader in social media analytics within two years. Prior to founding Semantelli, Siva headed product management and sales engineering at Cegedim.

2016
Panorama
Social Media

Why Pharma Isn’t Doing Enough with Social Listening—The Value of Continuous Monitoring

The explosion in social media outlets and usage over recent years has generated a ...

Siva Nadarajah April 29, 2016

2015
April
Marketing Strategy
Social Media

Six Steps to Social Media Compliance

Social media is delivering commercial benefit to the life science industry in a number ...

Siva Nadarajah April 10, 2015

Siva Nadarajah

Why Pharma Isn’t Doing Enough with Social Listening—The Value of Continuous Monitoring

Six Steps to Social Media Compliance

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