Michele Bennett Michele Bennett

Michele Bennett is the Chief Operating Officer of Wool Labs, a leader in social cognition based business intelligence solutions.

The Online Reputations of Nasonex and Lyrica

Our series on the online reputations of the top 10 DTC-spending brands in Q1 ...

The Online Reputations of Chantix and Novolog FlexPen

Our series on the online reputations of the top 10 DTC-spending brands in Q1 ...

The Online Reputations of Celebrex and Humira

Our series on the online reputations of the top 10 DTC-spending brands in Q1 ...

The Online Reputations of Cialis and Abilify

Our series on the online reputations of the top 10 DTC-spending brands in Q1 ...

The Online Reputation of Lipitor

We continue our series on the online reputations of the top 10 DTC-spending brands ...

The Online Reputation of Cymbalta

Last month, we started our series on the online reputations of the top 10 ...

The Online Reputations of the Top 10 DTC Drugs

Every year the pharma industry spends billions of dollars on direct-to-consumer (DTC) advertising with ...