Michael Baliber Michael Baliber

Michael Baliber is the SVP, Director of Media Strategy at ID Media. Michael currently oversees ID Media’s New York digital practice, and the agency’s relationship with clients including Cayman Islands, Nikon and Teva Pharmaceuticals-owned Nuvigil.

Six Tips to Ensure Native Advertising Works for Your Pharma Brand

Publishers, marketers and agencies are all buzzing about native advertising. While many are stuck ...